We worked with UC Berkeley and their sponsors to come up with the creative promotion, capture content and distribute the story on social for their annual Islamophobia Conference. 

We came up with the idea of “Faith over Fear” as a concept to promote the conference and distribute the story on social. We promoted the conference with graphics and then captured content and did a live BTS of key moments on social throughout the conference days. 

We then edited the selects with 2 creative styles, a b/w classic style along with a more subdued color version and then distributed selects throughout the week with copy featuring key research and facts presented by the speakers.